Inclusive cultural heritage in Europe: co-designing an accessible user experience for digital architectural conservation

The lack of accessibility to the information associated with European built heritage is a significant factor of exclusion that precludes many European citizens from appropriating a shared cultural heritage. Nowadays, three-dimensional scanning, modelling, and rendering technologies provide many highly effective tools to virtually access the available digital heritage of many European buildings in different historical periods through images, videos, texts, libraries, or specific databases of information associated with historicalscientific knowledge. However, several factors, such as the availability of human, economic, and technical resources, the heterogeneity of the standards and the lack of regulations, still hinder the possibility of translating data into usable content for a wider audience and the chances of creating collaboration between professional experts and scholars. Considering that, the paper focuses on defining the User Experience (UX) of INCEPTION’s web platform, a European-funded multidisciplinary research project that has adopted new web technologies to develop open-source threedimensional models of cultural heritage buildings for digital architectural conservation. The paper evaluates the importance of adopting a User-Centred Design (UCD) approach and involving stakeholders and end-users throughout the design development process, as they actively contributed to fostering more accessibility and inclusiveness for the final INCEPTION’s web configuration.