The article illustrates and compares some of the persuasive strategies of the political and entrepreneurial discourse on labour market flexibilization in different contexts: within the political discourse on labour market reforms and on socio-democratic/leftist basic values, and within the entrepreneurial communication and self-presentation (job advertisements, annual relations, personnel manager guides).

Flexibilisierung und Persuasion

Goranka Rocco
2019

Abstract

The article illustrates and compares some of the persuasive strategies of the political and entrepreneurial discourse on labour market flexibilization in different contexts: within the political discourse on labour market reforms and on socio-democratic/leftist basic values, and within the entrepreneurial communication and self-presentation (job advertisements, annual relations, personnel manager guides).
2019
Rocco, Goranka
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11392/2505328
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